Les Jones

E-commerce > Tuesday E-commerce Report #17

Administrative note: The Tuesday E-commerce Report is going on hiatus for a couple of months as we get ready for baby. We're 8-9 weeks away from being parents, so we have lot of chores and classes to keep us busy. I'll post some e-commerce items as I run across them.

Glenn Reynolds notes that the 9/11 commission's report was ranked #1 on Amazon on July 24th, despite being available as a free download.

The Manchurian Candidate: first movie promoted with BlogAds.

Kim Du Toit questions MSNBC's wisdom in buying BlogAds on his Web site.

What we see here, boys and girls, is a classic case of Old Media using old-fashioned methods to advertise.

"Hey, what's this Daily Rant website?"
"Dunno, but he gets over 10,000 pageviews a day."
"Ten thousand? Hell, that's a lotta eyeballs! Is he expensive?"
"No."
"Then book a couple weeks there."

That's the old-fashioned way of buying advertising -- where you buy space / time on the basis of total viewership.

Never mind that the outlet in question happens to think that MSNBC is the TV news equivalent of last week's anchovy pizza left out in the rain.

Sheeesh. If this is typical of how they run their business, no wonder no one's watching their network anymore, and FoxNews is cleaning their clock. If someone had spent two minutes reading just one day's content at this site, they'd have figured that maybe, just maybe, this would not be the best place to spend money advertising their bullshit network.

Fucking cretins.

Oh, and thanks for the money.