August 04, 2005

E-commerce > Another Blog Advertising Network

Via WizBang, Yahoo! is launching another blog advertising network that will compete with BlogAds and Pajamas Media. Yahoo! purchased Overture, a pay-for-performance search engine, earlier this year. Kevin thinks it will increase blog advertising rates. I think it will decrease rates by increasing the supply of blog ads.

LATER: Microsoft and Ask Jeeves are going after the small Web publisher market, also.

Posted by lesjones



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