Les Jones

Economics > The New Yorker Article on Whole Foods

From The New Yorker:

Yet the net benefit of all this to the planet is hard to assess. Michael Pollan, who thinks that we ought to take both a wider and a deeper view of the social, economic, and physical chains that deliver food to fork, cites a Cornell scientist’s estimate that growing, processing, and shipping one calorie’s worth of arugula to the East Coast costs fifty-seven calories of fossil fuel. The growing of the arugula is indeed organic, but almost everything else is late-capitalist business as usual. Earthbound’s compost is trucked in; the salad-green farms are models of West Coast monoculture, laser-levelled fields facilitating awesomely efficient mechanical harvesting; and the whole supply chain from California to Manhattan is only four per cent less gluttonous a consumer of fossil fuel than that of a conventionally grown head of iceberg lettuce—though Earthbound plants trees to offset some of its carbon footprint. “Organic,” then, isn’t necessarily “local,” and neither “organic” nor “local” is necessarily “sustainable.”